In Las Vegas alone, 5,107,416 people attended conventions in 2013. You can bet that the vast majority of these people received some kind of marketing material from the many trade show exhibits. Brochures for conventions need to be exceptional to stand out from the bag full of materials and goodies … [Read more...] about Are Your Brochures for Conventions as Good as they can Be?
Trade show marketing can make or break any business on the convention floor, and a variety of materials and techniques including large format printing can be used to advertise and market a company of any size. Sometimes simple still works best as long as it is executed flawlessly, and many people … [Read more...] about An Easy to Use Guide to Trade Show Marketing that Works
Go to any trade show and you are bound to see plenty of convention banners. This method of trade show marketing is a proven way to promote your products and services while increasing your brand exposure. Retractable convention banners can offer many different benefits, and they can be an integral … [Read more...] about 8 Advantages of Retractable Convention Banners for Your Trade Show Marketing
Trade Show Marketing Personnel Your trade show marketing personnel can be a top priority. Make sure that the people you choose are motivated and understand your products or services. The last thing you want is to have your booth surrounded by workers who appear bored or who do not know enough about … [Read more...] about Trade Show Marketing Guide for Success at your next Event
Getting trade show marketing advice for a small business can be easy or hard, depending on whom you know and what resources you use. A press release can have a big impact on the attention that your company gets and the exposure that your brands and products have. Foil printing can add some flash and … [Read more...] about Trade Show Marketing Advice for Small Businesses
Trade show marketing tips can help you get better responses and results from your next event, and small businesses have to balance between cost and impact. One of the best tips is to plan your strategies and material orders as far in advance as possible. A press release issued by your company can be … [Read more...] about 6 Fantastic Trade Show Marketing Tips for Small Businesses